Thanks to some sharp questions from vigilant customers, the Digital Commons Product team recently completed a stringent review of IR content discoverability on the two most popular search engines, Google and Google Scholar. The results, and what we learned along the way, create a great opportunity to share more about open web discoverability and what you can do to maximize the reach of your IR’s content. On November 20, join Digital Commons Director of Product Ann Connolly for “The art & science of your IR’s discoverability: an update on Google & Google Scholar,” a tour of discoverability and current best practices. Topics will include:
•Demystifying the difference between discoverability and SEO
•Unexpected findings from recent data analysis on Google and Google Scholar
•Why a hosted platform benefits your institution’s discoverability
•The best use of resources for maximizing downloads of IR content
Register
here.